At a mere 28 years old, Trinity Mouzon Wofford, CEO of Golde, a vegan, superfood, wellness and beauty brand was name one of Black Entertainment Televisions (BET) next generation of leaders. Since starting her entrepreneurial journey with her partner in 2017, Wofford has been on an unstoppable mission to make the often pretentious and ultra-luxe industry of wellness and superfoods more approachable, fun, and inclusive to people of color.
When Wofford started launched Golde, she was only 23 years old, with no previous entrepreneurial experience and only one signature product, a turmeric latte blend that they sold from their modest 1-bedroom Brooklyn apartment.
Today, Golde sells everything to do with wellness, from superfood packed smoothie kits to papaya face masks. Wofford’s life changed forever when she became the youngest ever black woman to have her products sold by beauty industry giant Sephora, catapulting her small labor of love into a full-scale national business. Today, Golde’s products are sold by several other top retailers including Urban Outfitters, Goop, and Target.
Reminiscing on her remarkable journey, Wofford has now made it her mission to encourage and mentor other women of color who want to launch a business. “There’ve been so many lessons. Entrepreneurship is really just a series of failures and learnings just over and over and over again.”